Getting traffic to your website is not the only factor that affects your sales. Your website has to be powerful enough to convert these traffic and visitors to buyers. By re-decorating your website, you can empower it and amplify your sales and traffic. Below are a few website design tips to help you. The use of the right colors on your web site can actually increase your sales. When people see certain colors they can change their emotions or they can symbolize things related to the colors. Here are a list of colors with some emotions and symbolizations they can cause: Red - love, excitement, warmth Pink - romantic, affection, sensuality White - purity, peace, perfection Blue - sky, water, travel, freedom, truth Purple - royalty, dignity Black - space, night, authority Green - money, calm, envy, greed Yellow - light, purity, understanding Orange - autumn, youthfulness, fire Brown - wood, comfort, strength It's very important to know which emotions or symbolizations will trigger your target audience to buy your product or service. If you're selling a money-making product you should use green colors to represent money or bring out the emotion of greed. People also associate comfort and travel with money so you maybe want ad in some brown and blue colors on your web site. The same principle can be applied to graphics or pictures of your product on your web site. Package your products with colors that will trigger your audience to buy. If you're selling a book about how to be more romantic, use red and pink colors on the cover. I hope these simple website design tips and color techniques will make your website powerful and increase your sales. Warmly, I-key Benney, CEO |
